Dates:September 9 - November 1, 2024
Meets:Online
Cost: $120.00

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Instructor: William Draves
Dates: September 9 - November 1, 2024
Location: Online
Credits: 3
Fee: $120.00

*Participants must also register with LERN.org

Course Description: Students learn the best strategies, proven techniques, and step-by-step how-to procedures for developing successful new programs. How to acquire information necessary to increase the success rates of new programs. The AIDA principle of brochure and website design. How to determine when to cancel a course or event. Needs assessment surveys that give you actionable information. The difference between marketing and promotion. Program management techniques that work. Program development strategies and how to select repeat programs and key planning formulas.
Fee: $120.00

William Draves

Bio